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Author
Iryna Deremuk
Date added
30.03.2023

What's Digital Concierge Software, and How Can Businesses Benefit from Deploying It?

Time to read: 6 min
Digital real estate

In today's fast-paced and competitive business landscape, companies are constantly seeking new
and innovative ways to enhance customer satisfaction and streamline their operations. One emerging technology that is gaining traction in the real estate business world is digital concierge software.

This solution offers a personalized, AI-driven approach to customer service that enables companies
to offer tailored recommendations, 24/7 support, and streamlined service delivery. In this article, we'll explore what a digital concierge is, how it works and the benefits it offers to businesses that deploy it.

Hand and a man who texts through the phoneIntelligence learning

What is a Digital Concierge?

When you think of a concierge, you probably imagine someone at a fancy hotel, helping guests
with all sorts of tasks. But a digital concierge is something different.

A digital or virtual concierge is an artificial intelligence system that helps businesses and clients connect with one another in real time. It can answer customers' questions, guide them to the right product or service, and even make recommendations based on an individual's past purchases or browsing history. 

As the name suggests, the digital concierge solution provides convenience and personalization
for customers — but it also helps businesses avoid potential problems by informing them of their clients' needs and preferences. Many big brands, including Uber, Amazon and UberEATS, use the software to increase retention rate and scale their business.

AI is a practical tool to improve customer satisfaction, and 90% of the world's leading brands agree with that statement. Applying an AI-driven virtual concierge is a smart way to run a business because it helps keep up with the competition.

Why do businesses adopt digital concierges?

Businesses adopt digital concierges because they want to deliver an exceptional customer experience. They want each client to feel like they are being taken care of, no matter what they need help with
or where they are located in the world.

Digital concierges give businesses the opportunity to differentiate themselves from their competitors by providing an additional value-added service that customers love and appreciate. It also enhances the overall experience of doing business with your company because it makes things easier for your clients. They don't have to spend time searching for information online or clicking through multiple websites and apps just to get something done.

The increasing prevalence of digital concierges appears because consumers now need more than just a product. They want an experience, and they want it to be convenient. Virtual assistants can provide this by helping you find the right product or service for your requirements, but also by making sure everything runs smoothly when you are dealing with vendors or service providers.

Digital concierges as part of an overall customer experience strategy enhance the relationship between brands and their clients. In addition to assisting with repetitive tasks such as booking flights or ordering flowers, they can also help build relationships between companies and their customers by providing access to exclusive offers and various perks not available through other channels.

How Does a Digital Concierge App Work?

The app gives you access to service providers who want to participate in the program.
You then select the provider, whether it's for dinner reservations or hotel accommodations.
Once you've made a choice, all you have to do is enter your details — such as your name, phone number, email address and other information — into the digital concierge system and confirm your request with one click.

As the name suggests, a virtual concierge app is software that serves as a virtual personal assistant.
It allows you to get things done from your smartphone. The application does not only help you with shopping, but also with other tasks that require human intervention.

A virtual concierge app is an excellent way to improve your productivity and save time on mundane tasks. This software is easy to use and offers a wide variety of services.

Here are a few examples of services customers
can access with a digital concierge app:
Ordering food or groceries online
Purchasing tickets
Buying/ordering flowers or gifts
Restaurant reservations
Transportation
Booking hotel/flights
Finding a dog walker or a babysitter
Real estate (buying/rental)
Cleaning services
Banks and municipal services
Three mobile screens with travel concierge app optionsTravel Concierge App

Benefits of Deploying a Digital Concierge Software

→ Excellent customer services

Digital concierges can help customers find information without being put on hold or transferred
from one department to another. This way, they can easily find answers to their questions
and get assistance from service reps who can resolve issues quickly and efficiently. 
57% of consumers like to communicate with chatbots because they provide instant answers.

The result is that your customers can enjoy their purchases without worrying about setbacks
or problems along the way — which improves brand loyalty and overall satisfaction.

→ Increased operational efficiency

Since digital concierge software handles all customer requests automatically, you don't have to waste time answering each request manually. A business can better manage its customers by providing them with a single point of contact for all their concerns. This saves you time on unnecessary tasks and frees up your team to deal with other important things.

For example, if someone submits a request via email, you can forward it to a chatbot. Indeed,
81% of employees who use conversational software find it more productive and time-saving
to handle customer inquiries.

→ Personalized services

Virtual concierge software is designed specifically for businesses, so it fits your needs perfectly. Each customer has their own unique profile in the system, which allows them to receive personalized offers, recommendations and other services based on their preferences and needs.

The software offers types of services based on data collected from previous interactions
with customers and other sources such as social media sites like Facebook or Twitter.

→ Reduced costs

By streamlining processes, reducing employee turnover and increasing efficiency, a digital concierge helps reduce the cost of support. This results in lower operational prices and higher profits.
It handles all of your customer inquiries without having to hire someone else.

Besides, it also reduces your expenses in terms of advertising and marketing since it can take care
of these activities on its own.

→ Grown revenue

You can increase sales by reducing customer churn and improving retention rates through self-service options on your website or mobile app.

A digital concierge is an effective tool to provide your clients with an excellent customer experience and keep them satisfied with fast and convenient services. Therefore, the software makes it easier to attract new consumers and retain existing ones. By helping them find the information they need, you make them feel more comfortable about purchasing from your business. This can lead to more sales than before.

→ Improve accessibility & inclusivity

Digital concierge software allows guests to have conversations with your business via text messages
or chatbots — no matter what time of day or night they need help. This is useful because people often have questions about things like directions, hours of operation and what services are available at different times of the year (or after hours). With a virtual concierge, businesses can rely on an AI assistant that answers all these questions within seconds, leaving a good impression on your customers. 

Moreover, since digital concierges are equipped with AI, they can speak different languages.
Thus, you can give your guests the ability to have digital conversations in their preferred language. This can be done via chatbots or through a website designed specifically for your guests.

AI-powered chatbotAI Powered Chatbot

Takeaways

As it turns out, a virtual concierge already plays a key role in some of the world's top companies. It's designed to automate most routine and trivial tasks, such as scheduling meetings, booking cabs, ordering in nearby restaurants, etc. This way, your employees can focus on more important and interesting tasks instead of trivial, routine ones.

With digital concierge software, businesses can optimize their customers' experience by offering them tailored products and information that they're sure to appreciate.

If you're looking to implement this software in your business, the tech experts at 111 Minutes can give you a hand.

We've already helped a number of companies integrate
a digital concierge into their processes, and now they reap benefits from this solution.

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